A personal brand for hairstylists and barbers

Why it matters for stylists and barbers

The salon’s page lists the salon. Your own page lists you: the cuts you’re known for, when you’re free and how to book. It moves with you if you change shops or open your own chair, so your regulars never lose you.

What a stylist’s or barber’s site needs

• Your speciality and where you are: “Barber in Brooklyn. Fades, tapers and beard work.”
• A booking link to whichever app you book through, at the top.
• Prices: cuts, colour, beard work, kids.
• The address and hours, with a map.
• Your best work, as photos or short videos.
• Your Instagram and TikTok, where new clients find you.

Bio examples

• “Barber in Brooklyn. Fades, tapers and beard work, Tuesday to Saturday.”
• “Curly hair specialist. Cuts and colour in Austin.”
• “Blonding and lived-in colour. Booking two weeks out.”

Your domain and email

Your name, or the name your chair goes by (cutsbyyourname.com), is the address to put on cards and the mirror. An email at it handles product brands and education offers better than your personal inbox. Email address ideas.

Content that fills your chair

• Transformations, start to finish, in under 30 seconds.
• The question every client asks, answered (“how often should I get a fade?”).
• Openings this week, posted with your booking link.

Licences and photos

Most places license hairdressers and barbers; show yours if your clients care. Ask before filming a client, and keep their face out of it if they’d rather.

How Bounley fits

Bounley is the platform built for personal brands. Your site is made from your accounts in about two minutes, with your booking link first, a map of the shop, your videos playing on the page, and a QR code to print for your station. With Premium it runs on your own domain, with your email in the same place.

Questions