For podcasters

A personal brand for podcasters

Listeners find a podcast in one app and want the rest: other episodes, the host, how to get in touch. Your personal brand is the one page that has it all.

Short answer

Podcasters need a website on their own domain with the newest episode playing, every app to listen on, a way to apply as a guest, sponsor information, and the host’s socials, plus an email for guests and sponsors. Bounley, the platform built for personal brands, builds the site from your accounts in minutes with your episodes on it, and with Premium your own domain and email.

A personal brand for podcasters: a podcast's website made with Bounley on a phone: the newest episode, every app to listen on and a guest form.
A personal brand for podcasters · Bounley

Why it matters for podcasters

Every listener uses a different app, and every guest and sponsor asks the same questions. One page with all the apps, the latest episode and a guest form saves hours and makes the show look established.

A podcast website made with Bounley, on a laptop and a phone: The Late Shift's page with microphone artwork, Newest episode, Spotify, Apple Podcasts, YouTube and Be a guest. Above it: “A website for your podcast”, the Bounley logo, bounley.me/lateshift and bounley.com.
A website for your podcast. Made with Bounley.
A link in bio for podcasters made with Bounley: a phone showing The Late Shift podcast's page with its microphone artwork as a full cover, the newest episode, Spotify, Apple Podcasts and YouTube. Above it: “Link in bio for podcasters”, the Bounley logo, bounley.me/lateshift and bounley.com.
Link in bio for podcasters. Made with Bounley.

What a podcast’s site needs

  • What the show is about and who it’s for, in a line.
  • The newest episode, playing on the page.
  • Every app: Spotify, Apple Podcasts, YouTube and the rest.
  • A guest application form.
  • Sponsor information and a contact.
  • The hosts and their socials.

Bio examples

  • “A weekly podcast about the jobs nobody sees. New episodes every Tuesday.”
  • “Two sisters, one true crime case a week.”
  • “Interviews with founders before they were famous.”

Your domain and email

Say the show’s domain at the end of every episode: short and easy to spell. guests@ and sponsors@ at it keep the inbox sorted. Email address ideas.

Growing the show

  • Cut a short clip from every episode for video apps.
  • Tag guests so they share it with their audience.
  • Ask listeners to follow the show in their app, once, at the end.

Disclosure and music

Disclose sponsored segments as your country’s rules require, and use only music you have rights to.

How Bounley fits

Bounley is the platform built for personal brands. Your site is made from your accounts in about two minutes, with your episodes playing on the page (Spotify, Apple Podcasts, Buzzsprout, Transistor and others), a guest form you make yourself and a sponsor page. With Premium it runs on your own domain, with your email there too.

Questions

Does a podcast need a website?

It helps: one address to say on air, a place for guests and sponsors, and a page search engines can show for the show’s name.

Does my host’s page count as a website?

It’s a start, but it usually only shows episodes. Your own page adds the apps, guests, sponsors and you.

Keep reading